The ancestral village of Kamala Harris, US Vice President-elect, erupted in celebrations hailing her victory in the US presidential election. The residents of the village have been showcasing a lot of love and support as they even performed a special puja earlier to show their support for her campaign. Feature Picture Credit: The Guardian (https://www.theguardian.com/us-news/2020/nov/08/kamala-harris-south-india-joy-daughter-of-our-village)

With Diwali being just around the corner, many brands are making sure that they are able to add some positivity through their communications. We have put together a list of few interesting ads that are currently grabbing people’s attention

Food blogger Gaurav Wasan, highlighted the plight of an elderly couple who are selling fresh food in South Delhi. He made a video in which the elderly man was teary-eyed while narrating the financial plight he was going through with the business slowing down. The video went viral instantly with people sharing it on their … Read more

Tanishq released an advertisement on October 9; the ad features a Muslim family preparing for an upcoming baby shower for their Hindu daughter-in-law. However, the ad was later pulled down by the company after the social media outrage it received from a section of the society. The views in this article are of the author(s), … Read more

As per a survey conducted by the Limelight Networks it was identified that Indians are watching the most online content per day during the ongoing pandemic globally The views in this article are of the author(s), and do not necessarily reflect the views of the institute.

A song featuring Ananya Pandey and Ishaan Khatter in a dance number was dropped on YouTube recently and immediately became a trending topic but not for the right reasons.  The views in this article are of the author(s), and do not necessarily reflect the views of the institute.

Sadak 2 is a 2020 Indian film directed by Mahesh Bhatt. The film is the sequel to the 1991 film Sadak. The sequel stars Sanjay Dutt, Pooja Bhatt, Alia Bhatt and Aditya Roy Kapur.  On 12 August 2020, the film’s trailer was released on YouTube and within a week, it became the second most-disliked video … Read more

Masaba Masaba is an Indian web television series based on the life of Masaba Gupta. It is a part reality and part fiction series. The series gained a lot of positive reviews for being able to portray the complex realities of many Indian women. The views in this article are of the author(s), and do … Read more

Indian Matchmaking Indian Matchmaking is an Indian reality television series that premiered on Netflix on the 16th July, 2020. It immediately gained a lot of popularity for a diverse set of reasons and has sparked a range of conversations in India. The views in this article are of the author(s), and do not necessarily reflect … Read more

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