The word intimacy was first used in the English dictionary in 1632. Since then the word has gone through its own tumultuous journey. Over centuries, its meaning has evolved and branched out acquiring newer dimensions.  “Intimacy has traditionally been fixed in the realm of the private and the personal and viewed as physical contact within … Read more

The ancestral village of Kamala Harris, US Vice President-elect, erupted in celebrations hailing her victory in the US presidential election. The residents of the village have been showcasing a lot of love and support as they even performed a special puja earlier to show their support for her campaign. Feature Picture Credit: The Guardian (https://www.theguardian.com/us-news/2020/nov/08/kamala-harris-south-india-joy-daughter-of-our-village)

With Diwali being just around the corner, many brands are making sure that they are able to add some positivity through their communications. We have put together a list of few interesting ads that are currently grabbing people’s attention

IIM Udaipur launched the Consumer Culture Lab on 7th November 2020. We also had an interesting webinar with our guest speaker, Vijay Parthasarathy on the topic: “Return to Laughter: Comedy Culture in India“. The Lab was launched by our esteemed faculty and researchers, Janat Shah (director of IIMU), Julien Cayla (advisor of the Consumer Culture Lab), Rajesh Nanarpuzha, Tanvi Gupta, PhD (faculty at IIMU), … Read more

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